Milly socks it to the the competition
Class 2008-2014 on February 26th 2014
Milly Booler, a 10-year old from Abbey Gates Primary School, Ravenshead, has beaten over 6,000 budding young fashion experts from across the country to make the Top 10 of a nationwide sock design competition.
To celebrate the 20th anniversary of the first Fairtrade products sold in the UK, CAFOD – a founding member of the Fairtrade Foundation – teamed up with SockShop to launch the special competition for 7-11 year olds to design an exclusive Fairtrade-themed sock.
Designs were submitted by more than 6,000 pupils from a staggering 142 schools, but Milly, a Key Stage 2 pupil, was selected as one of nine runners-up thanks to her beautifully creative design, and understanding of Fairtrade. The panel of judges impressed by Milly’s design included award-winning actress Jo Joyner, formerly Tanya Branning on Eastenders, and a senior designer from SockShop. As a prize, Milly will receive a £25 voucher to spend at SockShop.
On finding out that she was chosen for the Top 10, Milly said:
“It’s really nice to be one of the runners-up in this competition, I’m really proud that my entry was good enough to make it to this stage. When I began to design my sock I started by researching the Fairtrade logo I found that the blue in the logo represents the sky, the green at the bottom represents the ground and the black represents a person with their arm help up for victory.
“I thought it would be a great idea to include all of these things within my design. It’s a really good idea to buy Fairtrade because more money goes to the farmers and I really like this idea because it’s fair and it will help farmers to grow more in the future.”
Jo Joyner said:
“I know it’s a cliché but it truly was so difficult to choose the 10 finalists and even harder to then choose a winner. There was so much thought, time and creativity that had gone into the designs. Some of the slogans were worthy of a top ad agency! Most impressive was the fact that all the kids seemed to have grasped completely the concept of Fairtrade. Congratulations to the runners-up, the overall winner, and everyone who entered the competition.”
CAFOD’s Regional Manager for Nottingham, Marie Molloy said:
“We are absolutely thrilled at the number of schools and individuals who entered the competition from all over the country, and I’m personally very proud that a pupil from Nottingham did so well. It’s clear that the children have loved learning about the important issues surrounding Fairtrade in an interactive and creative way whilst taking part in a unique competition. This has been the perfect way to celebrate 20 years of Fairtrade products in the UK.”